WEBSITE AUDIT & OPTIMIZATION
Purpose:
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Audit Service of your Danish website is provided to improve visibility of your site in search engines, esp. Google.
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After optimization you should have a better ranking and come into first page results in Google when relevant keywords are used
Target:
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Perform in-depth review of your website
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Suggest possible optimizations or redesign
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Simplify website as much as possible, e.g. remove non relevant plugins, pages, posts, tools etc.
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Ensure that your site covers a few topics (services/products) in reasonable depth
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Focus your site on your main business according to your business plan & goals
Audience:
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Danish web designer may be already familiar with SEO
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Danish end customer may be not familiar with SEO
Process:
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We typically use a simple, systematic process where we take a holistic view of your website and make top down analysis according to our checklist. This is very similar to the structured process for rational problem solving (e.g. Kepner-Tregoe).
Sample Tools:
- MOZ Open site explorer (OSE)
- SEMRush
- Pingdom
- Google Page Speed Insights
- Google Analytics
- Google Webmaster tools
Deliverables:
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Max 1 A4 page conclusion by our SEO experts including
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Analysis & observations
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Tips & Tricks, best practices and guidelines
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Prioritized list of recommendations and next steps with clear separation between “must have” and “nice to have”
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Options in plan and budget we will you decide: whether to do optimization yourself (with or without our support) or we can handle it all for you
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Effect of optimization, how much has your site ranking improved
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Sample Contents of Audit Report:
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Check of site info content, is info level adequate for your audience, some info missing?
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Are descriptions consistent, duplicate contents?
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Consistency between info provided in English and Danish
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Competitor Analysis, what are your competitors offering ?
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Backlink analysis
Check Questions:
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How would your potential clients find you? Which keywords will they use?
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Why would client select you instead of competitor?
Check out our other SEO Services: