WEBSITE AUDIT & OPTIMIZATION

Purpose:

  • Audit Service of your Danish website is provided to improve visibility of your site in search engines, esp. Google.

  • After optimization you should have a better ranking and come into first page results in Google when relevant keywords are used

Target:

  • Perform in-depth review of your website

  • Suggest possible optimizations or redesign

  • Simplify website as much as possible, e.g. remove non relevant plugins, pages, posts, tools etc.

  • Ensure that your site covers a few topics (services/products) in reasonable depth

  • Focus your site on your main business according to your business plan & goals

Audience:

  • Danish web designer may be already familiar with SEO

  • Danish end customer may be not familiar with SEO

Process:

  • We typically use a simple, systematic process where we take a holistic view of your website and make top down analysis according to our checklist. This is very similar to the structured process for rational problem solving (e.g. Kepner-Tregoe).

Sample Tools:

Deliverables:

  • Max 1 A4 page conclusion by our SEO experts including

    • Analysis & observations

    • Tips & Tricks, best practices and guidelines

    • Prioritized list of recommendations and next steps with clear separation between “must have” and “nice to have”

    • Options in plan and budget we will you decide: whether to do optimization yourself (with or without our support) or we can handle it all for you

    • Effect of optimization, how much has your site ranking improved

Sample Contents of Audit Report:

  • Check of site info content, is info level adequate for your audience, some info missing?

  • Are descriptions consistent, duplicate contents?

  • Consistency between info provided in English and Danish

  • Competitor Analysis, what are your competitors offering ?

  • Backlink analysis

Check Questions:

  • How would your potential clients find you? Which keywords will they use?

  • Why would client select you instead of competitor?

Check out our other SEO Services: