Website Audit & Optimization • SEO Denmark

Purpose:

Audit Service of your Danish website is provided to improve visibility of your site in search engines, esp. Google.
After optimization you should have a better ranking and come into first page results in Google when relevant keywords are used

Target:

Perform in-depth review of your website
Suggest possible optimizations or redesign
Simplify website as much as possible, e.g. remove non relevant plugins, pages, posts, tools etc.
Ensure that your site covers a few topics (services/products) in reasonable depth
Focus your site on your main business according to your business plan & goals

Audience:

Danish web designer may be already familiar with SEO
Danish end customer may be not familiar with SEO

Process:

We typically use a simple, systematic process where we take a holistic view of your website and make top down analysis according to our checklist. This is very similar to the structured process for rational problem solving (e.g. Kepner-Tregoe).

Sample Tools:

Deliverables:

Max 1 A4 page conclusion by our SEO experts including
- Analysis & observations
- Tips & Tricks, best practices and guidelines
- Prioritized list of recommendations and next steps with clear separation between “must have” and “nice to have”
- Options in plan and budget we will you decide: whether to do optimization yourself (with or without our support) or we can handle it all for you
- Effect of optimization, how much has your site ranking improved

Sample Contents of Audit Report:

Check of site info content, is info level adequate for your audience, some info missing?
Are descriptions consistent, duplicate contents?
Consistency between info provided in English and Danish
Competitor Analysis, what are your competitors offering ?
Backlink analysis

Check Questions:

How would your potential clients find you? Which keywords will they use?
Why would client select you instead of competitor?

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